But what stood out about the new venture was its sheer fun.

What better than real flash to celebrate the sheer fun of being decorative?

They must be setting fires for the sheer fun of it now.

But there he fell in love with the sheer fun of the entertainment business, executives close to him say.

Then, of course, there is the sheer fun of driving fast.

Well, it probably doesn't, except for the sheer fun of reading about Byron's life again.

It takes television seriously - as art, social anthropology and sheer fun.

Then, of course, there is the sheer fun of it all.

He ran, for the sheer fun of it, down the concourse.

The judges said they were won over by the sheer fun of its output.