"Optimism can get you a long way in the ski industry."

It is the greatest problem by far facing the ski industry.

The small ones were the first to go under during 10 years of ski industry stagnation.

This coincided with the major development of the European ski industry.

"A shot in the arm for tourism, and the ski industry!"

Our legendary ski industry could see its seasons changed, and not for the better.

An attempt was made by the ski industry to simplify the system last year.

"I can't say that the ski industry has changed much since," he said.

Today much of Franklin's economy is driven by the ski industry.

The giants of the ski industry were involved, as was a couple from Vermont who saw the same bright future.