The stations would lose the money entirely if they did not agree.
But that meant if the station lost atmosphere, so would they.
However, the station increasingly lost its former importance in the postwar period.
At the time the station was still losing almost £10,000 a month.
Within six weeks of broadcasting, the station had lost 2 million viewers.
The changes made were not popular and the stations lost a lot of listeners.
By last year, the same stations were losing $261,000 on revenues of $47 million.
The station lost its passenger service on 4 January 1960.
However, as the years went by, the station lost influence.
The station lost $6.2 million in the first twelve months of operation.