Sales estimates range from 5 to 20 percent of the $19 billion in toy sales expected for 1994.

By that time there were really big toy sales and that was a reason.

This was most likely a result of flagging ratings and toy sales, although its timeslot did not help matters.

Figures show that almost two thirds of the annual toy sales are made during the Christmas season.

That figure does not include another $100 million to $150 million of toy sales that will be booked by Toysrus.com.

"Even in the recession of the early 1980's," she said, "toy sales seemed to go up."

But the music company has no share of the actual toy sales.

"And then it'll be interesting to see how that translates into toy sales."

In 2005, toy sales in the United States totaled about $22.9 billion.

The store will donate 10 per cent of the proceeds from the evening's toy sales to the camp.