Since 2006, the chain has sold exclusively fair trade coffee.

The organization is also involved in the distribution of fair trade coffee.

Now multinational corporations such as Starbucks and Nestle use fair trade coffee.

Large corporations that sell non-fair trade coffee take 55% of what consumers pay for coffee while only 10% goes to the producers.

Safeway Inc. began carrying fair trade coffee after individual consumers dropped off postcards asking for it.

In 2005, the company promised to purchase ten million pounds of fair trade coffee over the next 18 months.

This day is also used to promote fair trade coffee and to raise awareness for the plight of the coffee growers.

They have a wide selection of fair trade organic coffee and over twenty different coffee blends.

The study found that the majority of respondents were unwilling to pay the actual price premium of 27% for fair trade coffee.

In 2000, she helped champion a campaign to pressure Starbucks to carry fair trade coffee in all their cafes.