According to the trademark application, the first use of the logo was on August 6, 1969.
A real estate company had a trademark application pending for the name.
What do I need to include in my trademark application?
How much does it cost to apply for a trademark application?
The trademark application indicated that the term was first used in September 2003.
The firm also filed over 470 trademark applications in 2006.
Note, though, that this is not a substitute for filing a trademark application.
So when one files a trademark application they will be dealing with an attorney not an office clerk.
The trademark application is being made, he said, "to enhance those rights and to make it easier to enforce them."
The vast majority of trademark applications used to be rejected; now the opposite is true.