As outlined by the commission in a 15-page order, a Canadian shopping center developer, the Campeau Corporation, made an unwelcome bid for Allied early last September.

In a report issued last month, Mr. Leuffer said corporate raiders or unwelcome bids from within the industry could force Mr. Derr to sell assets or repurchase stock to bolster Chevron's stock price.

Then, the firm was named as an adviser defending the Pillsbury Company against an unwelcome bid from Grand Metropolitan P.L.C. - an assignment worth $2 million to $8 million in fees.

The Essex Chemical Corporation formally rejected the $119 million hostile tender offer from the Swiss-based Gurit-Heberlein A.G. and disclosed that it was negotiating with several banks and certain unidentified parties about "possible alternative transactions" to the unwelcome bid.

And the firm was named as an adviser defending Pillsbury against an unwelcome bid from Grand Metropolitan.

Naturally, Mr. Ellison uses the general trends to give Oracle's unwelcome bid for PeopleSoft a protective cloak of Darwinian necessity.

"Life will be different, but we're betting it's going to be better," said Mr. Roman, 58, who appeared rested and in good humor, despite working for what he said was 17 days straight trying to defend his company from the initially unwelcome bid.

The likely form of the financial arrangement, Mr. Wood said, would be for Trilateral to become a "a significant shareholder" in JWT, with his aim being to thwart unwelcome bids.

In a company that eschewed hostile takeovers, he made an unwelcome bid in battling a key competitor for Rowntree.

The Nasdaq Stock Market faces the task of rebuilding its foreign expansion strategy after the emphatic rejection this weekend of its second unwelcome bid to acquire the London Stock Exchange.