Using email, twitter or RSS along with newsletters, contests and a human voice are all tactics.
Many readers are using RSS, where they want full text, not just teasers.
The best part is that once you set up a search, you can subscribe to it using RSS.
Visit our help section for more information about using RSS feeds.
We seem to have about 30% core readership using RSS from time to time, if not all the time.
Stream news and information feeds to a website using RSS and podcasts.
I've been using RSS every since it was established.
Broadcatching is the downloading of digital content that has been made available over the Internet using RSS.
Much of that is predicated on the school website being able to 'use' RSS feeds which people like primarysite.net do not build in by default.
Been using RSS to access this excellent podcast for a few years.