Later this month, People and Newsweek will each come out with audio cassettes based on their magazines.
With cassettes the viewer buys a package; with a talk show he never knows just what he's getting.
Other distributors report similar success with sets and single cassettes.
Each package comes with audio cassettes that provide proper pronunciations of words and phrases.
With cassettes, however, reproduction quality was not very good.
Mr. Adams said the network would sell such items with future cassettes.
Nor is the comparison with cassettes particularly useful.
"Here at the office, we have a closet overflowing with cassettes, and we get 50 to 75 more every month, from all over."
McCoy looked up from a desk cluttered with cassettes and computer pads.
Those who prefer to stick with cassettes - perhaps because they already own a large collection of them - also benefit from technical improvements.