It is the least costly way to surround booth space at an exhibition.
The company's sales reps had to quickly and creatively come up with a good reason for why they were standing in an empty booth space!
(At most trade shows, the exhibitors are the main clients - they pay for their booth space.)
Vendors pay a variable fee for booth space, plus a percentage of their sales.
On the convention floor, booth space costs $35 a square foot for association members and $40 for anyone else.
But any company willing to pay for booth space this year found a place.
The main halls contain the large majority of booth space and exhibitions.
We have begun to lay out booth spaces, enough for all.
Today's entry fees range from $700 to $2,600 just for renting the necessary booth space, and an extra $60 per competition entry.
That year, there were 330 companies occupying 505 booth spaces from 19 different countries including Malaysia, the country host.