The appearance of the waitresses is a main selling feature of the restaurant.

This is a marketing tool designed to make emotion part of the selling feature of a home, and it works very well.

This points up what may be a selling feature: home security.

Resolution in itself is no longer a powerful selling feature, however.

The high costs of funerals are a selling feature too.

GE used the small size of their system as the primary selling feature.

Diversity is the most important selling feature of cable, industry officials say.

The 340's primary selling features were its spacious, pressurized cabin, the first in a light twin.

One of Darkwind's key selling features is the wide variety of activities to participate in.

To be sure, color is still an important selling feature, manufacturers said.