In 2005 she launched her signature brand, Anita Dongre.

Some designers argue that designing for the masses, even on a limited scale or for a one-time event, dilutes the value of their signature brands.

Ionesco's signature brand of theater is typified by "The Chairs."

Aggregate servings of the company's signature brand, Cup Noodles, reached 25 billion worldwide in 2006.

It was also an opportunity to give credibility to his small signature brand, long considered by American department stores to be an afterthought.

Reebok's basketball shoe sales, led by Allen Iverson's $115 signature brand, are down by 8 to 10 percent.

In later years Nintendo became notoriously protective of its signature brands.

He also announced on Chelsea Lately that he will be releasing his own signature brand of the liquor.

The private label division creates branded products for retailers looking to offer their customers their own signature brand.

He quickly added that Ford was not so concerned about its signature brand's trailing Chevrolet after the first two months of the year.